Social Networks

Facebook announced Wednesday it has added yet another way for friends to interact with your Timeline: “action links.” According to Facebook, the new action links go beyond just commenting or liking a post, or clicking through a link that someone else has embedded. Action links allow the user to take a direct action within the app itself.

“Action links tie one action to another, and can be part of any Open Graph story,” according to Facebook. “Developers can designate an action link for any action they define, which will then appear throughout Facebook.”

Instead of just Liking a post about a recipe or product, say, you can now hit “Save this Recipe” or “Fave this Product” in Open Graph apps.

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When a friend checks in on Foursquare and the checkin is added to their Timeline, you can remind yourself to visit that location by hitting “Save this Place.”

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Facebook used two as an example: “Save this Place,” which connects to Foursquare, and “Fave This Product,” which allows a user to select a product as a favorite on Fab.com.

Another example – The Timeline will originally show an action that a friend took: one “cooked” a recipe, for example. The box will then invite the user to “save this recipe”. After doing so, the user’s Timeline will then indicate that the user “saved a recipe”.

“These customizable links provide another way for people to do something within your app when your Open Graph stories appear in news feed, timeline or ticker,” Facebook’s Alex Wyler wrote on the company’s developer blog.

Wyler noted that these app links tie one action to another — and developers can choose what they want that action to be. Facebook also added a page to walk developers through how to add action links to apps.

 

 

 

 

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