Have you ever noticed that something goes wrong with your website? Like traffic gaps, poor social media sharings, or simply your site looks like a relic of the past… If you have been running your web project quite for a long time, more likely, you fall the victim of your own CMS. It’s true – the danger often hides where you cannot even imagine. You know, with the growth and improvement of web technologies, there are more and more CMS software solutions (as well as content management sneaks) that stoutly replace platforms of the past. So, how to expose your website management system in order not to be nicely left? And who’s gonna be a counterpart? All in all, inspect your CMS like Sherlock!
1. Is Your Website Responsive?
With the constantly growing number of devices, platforms, and browsers the world has gone totally tech-oriented. Day by day, millions of people access the Web via their mobiles, smartphones, tablets, TVs, gaming, and music devices. Does your current website follow the principles of responsiveness? Can it be easily viewed on all devices, from large desktops to tablets and smartphones? If you cannot confidently say “Yes” and your website isn’t optimized – make sure to review how your current CMS is working and consider whether it is possible to make your website responsive with this platform. If no – consider changing it in favor of another.
2. Is It Hard to Make Content Updates?
The majority of modern CMSs aim at providing the resources to manage and organize a website content without having to know HTML or other complicated programming skills. Therefore, there’s no excuse for a CMS that doesn’t allow to keep your website content relevant without having to bug a web developer to edit the code. When was the last time you updated your website content and why? If the answer is because it is hard to update – then take your time to determine the reason for that. Is it because the lack of time or knowledge? In case you just don’t have the time – then it’s critically for you to find time in order to keep your site updated (because an updated site keeps visitors coming back). If you find out that you just don’t know how to make content updates to your site – then this could be a sign that it’s time for a new CMS.
3. Does It Look Outdated?
Needless to say that customers equate an outdated website with outdated products and services – though having an obsolete look for a website may probably leave a negative impression with visitors. Therefore, a modern and professionally-looking website is likely to build your website credibility and help establish your strong web presence at the marketplace while an outdated website usually makes customers to go elsewhere. If your current website looks as though your are allergic to fresh and up-to-dated visual look – make sure to clarify the reasons and try your best to cope with them. In case, your CMS doesn’t allow a strong redesign of your website visual look – maybe it’s time to upgrade or even change a CMS.
4. Do Search Engines Know About Your Website Existence?
You can have one of the best looking websites on the Web that flashes with the attractive graphics, but it you won’t probably get full advantage of it if you don’t get visitors. Search engines like Google, Yahoo or Yandex tend to gravitate towards those sites having constantly updated content that is properly coded and packed with useful and unique information, not just images. If a content on your website isn’t written with current SEO trends in mind and you are virtually nowhere on search engines – then it may be time for a new CMS to help boost your SEO and search engine visits.
5. Is It Slow?
Taking into consideration that 47% of consumers expect a web page to load in 2 seconds or less, and 40% of people will abandon a website that takes more than 3 seconds to load – your website time uploading is of crucial importance for your successful web presence. If your old website takes too long to make any changes or updates, to open, navigate, save or upload – you not only risk annoying your customers (and making them give up and leave), but you also hurt your search engine rankings. There are lots of ways to speed up a website, so if yours is slow, it may be time for an updating or switching to another CMS.
Making the Conclusion:
Today, in the fast-evolving era of web technologies, you don’t need just a website… You need a well-designed, easily navigable, engaging website that meets the needs of your customers and your business alike. If your current website powered by any CMS doesn’t ensure all these features – consider changing your current platform in favor of another one to make your web project successful.
As a last piece of advice to guide you, don’t be upset if you need to change your platform moving all your content from one system to the other. There are several online converters currently floating around the web which perform the migration across CMS platforms in a totally automated manner. However, CMS2CMS online tool is tailor made for each client (either a professional developer or non-tech savvy with little to no skills) allowing to make conversions as error- and trouble-free as possible.
Remember that the right CMS system can make or break your online performance and switching to the right one can put you on the right track.None found.